Listen here to the discussion on search news of the last week of July 2024:
In today's episode we have Julie leading us in a topis we should all be paying attention to - the PPC and Search news.
We share our opinions about third party cookies staying, the FTC's focus on surveillance pricing, their claim that that hashing doesn't make a consumer data anonymous, keyword matching updates and more . Listen to the very useful advice given by our #PPCChat experts.
Questions covered: Q1 With Google’s announcement that they will not be deprecating third-party cookies in Chrome, what are your thoughts about it?
Q2 The Federal Trade Commission (FTC) is focusing on surveillance pricing and currently investigating this practice, what do you think about this?
Q3 What do you think about the FTC’s claim that hashing doesn’t make customer's data anonymous?
Q4 What are your thoughts on the latest in keyword matching in Google Ads and how things are prioritised?
Q5 Open AI is test launching a search engine, what are our thoughts?
Q6 Have you seen the flack Google has been receiving for their AI commercial currently running during the Olympics and if so is it justified?
-----
For any feedback about the podcast, or maybe you want to give a correction about anything that has been shared to get in touch with me on Twitter, my DMS are open on the handle, @themarketinganu, or on LinkedIn.
Join us on our #PPCChat Roundup podcast, LinkedIn group, we would love to have you there. Send a request - the more, the merrier.
Please help grow the podcast - leave a review/rating on Spotify, Apple, Facebook and more - here.
----
Finally, for the latest podcast episode sent directly to your inbox, as well as news about the latest PPC Live events - subscribe to the newsletter that is your guide to unleashing your full PPC potential! We share blogs, news from the industry, and ways to connect with experts in the field to help with any of your PPC headaches.
コメント